(Image credit: Adidas)
This ball will be used in Russia during the 2018 summer World Cup games.
The Telstar is back with a 21st-century version. Innovative technology which is usually utilized in smartphones for contactless payments – will be implemented for the first time in World Cup history.
The ball has an integrated NFC (near-field communication) chip in it. The idea behind it is that soccer fans will be able to interact with the ball using their mobile devices offering both consumers and players a completely new experience.
How will the FIFA 2018 adidas Telstar NFC ball work?
It will work on both Android and Apple iOS phone. No individual adidas Telstar NFC App required. The experience offers different functionalities like exclusive information about the product and adidas soccer content. An NFC enabled smartphone will be able to read some data from the ball’s chip.
0 Comments